Olivier Furrer

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Ben S. LiuProfessor Emeritus of Marketing, Quinnipiac UniversityVerified email at quinnipiac.edu
Howard ThomasProfessor Emeritus of Strategic Management, Singapore Management UniversityVerified email at coventry.ac.uk
David A. RalstonUniversity Fellows International Research ConsortiumVerified email at ou.edu
B. TjemkesProfessor of Strategic Management, Vrije Universiteit AmsterdamVerified email at vu.nl
Irina NaoumovaUniversity of HartfordVerified email at hartford.edu
George ChristodoulidesChalhoub Group Professor of Luxury Brand Management, American University of SharjahVerified email at aus.edu
Marina DabicUniversity of Zagreb Faculty of Economics and BusinessVerified email at efzg.unizg.hr
María Teresa de la Garza CarranzaInstituto Tecnologico de CelayaVerified email at itcelaya.edu.mx
Tereza AlexandreUniversity of HawaiiVerified email at marshall.usc.edu
Dr. Temi AbimbolaAfrican Development BankVerified email at afdb.org
Eric Shiu, Eric CC Shiu, Eric C C Shiu,...University of BirminghamVerified email at bham.ac.uk
Emmanuelle REYNAUDProfesseur, CERGAM, IAE, Aix Marseille UniversitéVerified email at iae-aix.com
Amandine FurrerIndependent scholarVerified email at unidistance.ch
Len J TreviñoFlorida Atlantic University, Professor of Management, SBA Communications Distinguished ProfessorVerified email at fau.edu
Fidel León DarderUniversitat de ValènciaVerified email at uv.es
Anna GoussevskaiaThe Ohio State UniversityVerified email at osu.edu
Mikèle LandryUniversity of FribourgVerified email at unifr.ch
Dwayne D. GremlerDistinguished Research Professor, Bowling Green State UniversityVerified email at bgsu.edu
Arif ButtLahore University of Management SciencesVerified email at lums.edu.pk
S DackoAssociate Professor of Marketing and Strategic Management, University of WarwickVerified email at warwick.ac.uk

Olivier Furrer

Chaired Professor of Marketing, University of Fribourg

Verified email at unifr.ch - Homepage

Services Marketing


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The relationships between culture and service quality perceptions: Basis for cross-cultural market segmentation and resource allocation O Furrer, BSC Liu, D Sudharshan Journal of Service Research 2 (4), 355-371, 2000	1363*	2000
The structure and evolution of the strategic management field: A content analysis of 26 years of strategic management research O Furrer, H Thomas, A Goussevskaia International Journal of Management Reviews 10 (1), 1-23, 2008	1025	2008
The relationships between culture and behavioral intentions toward services BSC Liu, O Furrer, D Sudharshan Journal of Service Research 4 (2), 118-129, 2001	562	2001
Conceptualising and measuring the equity of online brands G Christodoulides, L De Chernatony, O Furrer, E Shiu, T Abimbola Journal of Marketing Management 22 (7-8), 799-825, 2006	479	2006
The impact of cultural intelligence on communication effectiveness, job satisfaction and anxiety for Chinese host country managers working for foreign multinationals JJLE Bücker, O Furrer, E Poutsma, D Buyens The International Journal of Human Resource Management 25 (14), 2068-2087, 2014	280	2014
Measuring cultural intelligence (CQ) A new test of the CQ scale J Bücker, O Furrer, Y Lin International Journal of Cross Cultural Management 15 (3), 259-284, 2015	208	2015
A twenty-first century assessment of values across the global workforce DA Ralston, CP Egri, E Reynaud, N Srinivasan, O Furrer, D Brock, R Alas, ... Journal of Business Ethics 104 (1), 1-31, 2011	184	2011
To localize or to standardize on the web: empirical evidence from Italy, India, Netherlands, Spain, and Switzerland N Singh, O Furrer, M Ostinelli Multinational Business Review 12 (1), 69-87, 2004	172	2004
Management students’ attitudes toward business ethics: A comparison between France and Romania D Bageac, O Furrer, E Reynaud Journal of Business Ethics 98 (3), 391-406, 2011	163	2011
Societal-Level Versus Individual-Level Predictions of Ethical Behavior: A 48-Society Study of Collectivism and Individualism DA Ralston, CP Egri, O Furrer, MH Kuo, Y Li, F Wangenheim, M Dabic, ... Journal of Business Ethics 122 (2), 283-306, 2014	152	2014
A test of the quasi-circumplex structure of human values A Perrinjaquet, O Furrer, JC Usunier, G Cestre, P Valette-Florence Journal of Research in Personality 41 (4), 820-840, 2007	137	2007
Attitudes toward corporate responsibilities in Western Europe and in Central and East Europe O Furrer, CP Egri, DA Ralston, APWM Danis, E Reynaud, API Naoumova, ... MIR - Management International Review 50 (3), 379-398, 2010	136	2010
Twenty-seven years of service research: a literature review and research agenda O Furrer, J Yu Kerguignas, C Delcourt, DD Gremler Journal of Services Marketing 34 (3), 299-316, 2020	117	2020
The dynamics and evolution of the service marketing literature: 1993–2003 O Furrer, P Sollberger Service Business 1 (2), 93-117, 2007	113*	2007
Corporate level strategy: Theory and applications O Furrer Routledge, 2016	102	2016
Le rôle stratégique des "services autour des produits" O Furrer Revue française de gestion 113, 98-108, 1997	102	1997
Internet marketing research: opportunities and problems O Furrer, D Sudharshan Qualitative Market Research: An International Journal 4 (3), 123-129, 2001	100	2001
Research on the strategy of multinational enterprises: key approaches and new avenues M Dabic, M González-Loureiro, O Furrer BRQ Business Research Quarterly 17 (2), 129-148, 2014	90	2014
Resource configurations, generic strategies, and firm performance: exploring the parallels between resource-based and competitive strategy theories in a new industry O Furrer, D Sudharshan, H Thomas, MT Alexandre Journal of Strategy and Management 1 (1), 15-40, 2008	90	2008
Robustness and cross-cultural equivalence of the Cultural Intelligence Scale (CQS) J Bücker, O Furrer, T Peeters Weem Journal of Global Mobility 4 (3), 300-325, 2016	74	2016

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