Inna Piven
TitleCited byYear
Conceptualizing the brand in social media community: The five sources model
R Davis, I Piven, M Breazeale
Journal of Retailing and consumer services 21 (4), 468-481, 2014
952014
M Breazeale (2014). A Conceptual Model of Consumers Service Brand Consumption in Social Media Community
RA Davis, I Piven
Journal of Retailing and Consumer Services 21 (4), 468-481, 0
6
Conceptualising the brand relationship in social media consumption
I Piven, R Davis, M Lim
ANZMAC’12, 2012
32012
Social media branding: Manifesto for the branding revolution
R Davis, I Piven
Robert Davis and Inna Piven, 2013
22013
Global Perspectives on Social Media in Tertiary Learning and Teaching: Emerging Research and Opportunities: Emerging Research and Opportunities
I Piven, R Gandell, M Lee, AM Simpson
IGI Global, 2018
12018
Using social media in creating and implementing educational practices
R Gandell, IP Piven
Global perspectives on social media in tertiary learning and teaching …, 2018
12018
Desperately seeking customer engagement: The five-sources model of brand value on social media
IP Piven, M Breazeale
Analyzing the Strategic Role of Social Networking in Firm Growth and …, 2017
12017
Conceptualising brand consumption in social media community
R Davis, I Piven, M Breazeale
ECSM 2014 University of Brighton Brighton, UK 10-11 July 2014, 128, 2014
12014
Facebook in the International Classroom
IP Piven
Global Perspectives on Social Media in Tertiary Learning and Teaching …, 2018
2018
Desperately Seeking Customer Engagement
IP Piven, M Breazeale
2017
Social media for learning and teaching
R Gandell, M Lee, I Piven, A Simpson
2017
Exploring international students’ learning experiences with Facebook-based applications in the intensive mode of event planning and entrepreneurship course
I Piven, H Ho
2016
International students’ perceptions of intensive learning in business course delivery: case study of Otago Polytechnic Auckland International Campus
I Piven, HWL Ho, G Horvath
2015
Conceptual Model of Consumer Service Brand Consumption in a Social Media Community: A Thesis Submitted in Partial Fulfillment of the Requirements for the Degree of Master of …
I Piven
Unitec Institute of Technology, 2012
2012
The system can't perform the operation now. Try again later.
Articles 1–14