Myung Ja Kim, Ph.D.
Myung Ja Kim, Ph.D.
Fellow Professor, College of Hotel & Tourism Management, Kyung Hee University
Verified email at - Homepage
Cited by
Cited by
The effect of perceived trust on electronic commerce: Shopping online for tourism products and services in South Korea
MJ Kim, N Chung, CK Lee
Tourism Management 32 (2), 256-265, 2011
Exploring consumer behavior in virtual reality tourism using an extended stimulus-organism-response model
MJ Kim, CK Lee, T Jung
Journal of travel research 59 (1), 69-89, 2020
The impact of non-pharmaceutical interventions for 2009 H1N1 influenza on travel intentions: A model of goal-directed behavior
CK Lee, HJ Song, LJ Bendle, MJ Kim, H Han
Tourism management 33 (1), 89-99, 2012
A hedonic motivation model in virtual reality tourism: Comparing visitors and non-visitors
MJ Kim, CM Hall
International Journal of Information Management 46, 236-249, 2019
Does perceived restaurant food healthiness matter? Its influence on value, satisfaction and revisit intentions in restaurant operations in South Korea
HJ Kim, J Park, MJ Kim, K Ryu
International Journal of Hospitality Management 33, 397-405, 2013
The impact of innovation and gratification on authentic experience, subjective well-being, and behavioral intention in tourism virtual reality: The moderating role of …
MJ Kim, CK Lee, MW Preis
Telematics and Informatics,, 2020
Motivations and use context in mobile tourism shopping: Applying contingency and task–technology fit theories
MJ Kim, N Chung, CK Lee, MW Preis
International Journal of Tourism Research 17 (1), 13-24, 2015
The influence of volunteer motivation on satisfaction, attitudes, and support for a mega-event
CK Lee, Y Reisinger, MJ Kim, SM Yoon
International Journal of Hospitality Management 40, 37-48, 2014
Can sustainable restaurant practices enhance customer loyalty? The roles of value theory and environmental concerns
MJ Kim, CM Hall
Journal of Hospitality and Tourism Management, 2020
The effect of social capital and altruism on seniors' revisit intention to social network sites for tourism-related purposes
MJ Kim, CK Lee, M Bonn
Tourism management 53, 96-107, 2016
Predicting environmentally friendly eating out behavior by value-attitude-behavior theory: does being vegetarian reduce food waste?
MJ Kim, CM Hall, DK Kim
Journal of Sustainable Tourism 28 (6), 797-815, 2020
Seniors' usage of mobile social network sites: Applying theories of innovation diffusion and uses and gratifications
MJ Kim, CK Lee, NS Contractor
Computers in Human Behavior 90, 60-73, 2019
Obtaining a better understanding about travel-related purchase intentions among senior users of mobile social network sites
MJ Kim, CK Lee, M Bonn
International Journal of Information Management 37 (5), 484-496, 2017
Dual-route of persuasive communications in mobile tourism shopping
MJ Kim, N Chung, CK Lee, MW Preis
Telematics and Informatics 33 (2), 293-308, 2016
Thanatourism or peace tourism: Perceived value at a North Korean resort from an indigenous perspective
CK Lee, LJ Bendle, YS Yoon, MJ Kim
International Journal of Tourism Research 14 (1), 71-90, 2012
Investigating the role of trust and gender in online tourism shopping in South Korea
MJ Kim, CK Lee, N Chung
Journal of Hospitality & Tourism Research 37 (3), 377-401, 2013
Relationships between lifestyle of health and sustainability and healthy food choices for seniors
MJ Kim, CK Lee, W Gon Kim, JM Kim
International Journal of Contemporary Hospitality Management 25 (4), 558-576, 2013
Why seniors use mobile devices: Applying an extended model of goal-directed behavior
MJ Kim, MW Preis
Journal of Travel & Tourism Marketing 33 (3), 404-423, 2016
Factors affecting online tourism group buying and the moderating role of loyalty
MJ Kim, CK Lee, N Chung, WG Kim
Journal of Travel Research 53 (3), 380-394, 2014
Does gender affect Korean tourists' overseas travel? Applying the model of goal-directed behavior
MJ Kim, MJ Lee, CK Lee, HJ Song
Asia Pacific Journal of Tourism Research 17 (5), 509-533, 2012
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