| Green decisions: consumers' environmental beliefs and green purchasing behaviour in Sri Lankan context GD Samarasinghe, DSR Samarasinghe International Journal of Innovation and Sustainable Development 7 (2), 172-184, 2013 | 46 | 2013 |
| Influence of corporate social responsibility and brand attitude on purchase intention HADM Arachchi, GD Samarasinghe Spanish Journal of Marketing-ESIC, 2023 | 22 | 2023 |
| Viability of lean manufacturing tools and techniques in the apparel industry in Sri Lanka S Silva, HSC Perera, GD Samarasinghe Applied Mechanics and Materials 110, 4013-4022, 2012 | 17 | 2012 |
| Corporate Social Responsibility towards purchase intention across regional identity: A comparison between South Asia and Southeast Asia during COVID-19 H Arachchi, GD Samarasinghe Global Business Review 23 (6), 1424-1461, 2022 | 14 | 2022 |
| Quality management and supply chain management practices towards operational performance: A study of the Rubber manufacturing industry of Sri Lanka U Jayalath, GD Samarasinghe, GN Kuruppua, R Prasanna, HSC Perera Faculty of Management & Finance, University of Colombo, 2017 | 14 | 2017 |
| Factors affecting successful implementation of lean manufacturing tools and techniques in the apparel industry in Sri Lanka N Silva, HSC Perera, D Samarasinghe Available at SSRN 1824419, 2011 | 14 | 2011 |
| Exploring the effectiveness of search engine optimization tactics for dynamic websites in Sri Lanka U Niranjika, D Samarasighe 2019 Moratuwa Engineering Research Conference (MERCon), 267-272, 2019 | 11 | 2019 |
| Impact of Consumers’ Moral Self-Identity on Green Purchase Decisions of Fast Moving Consumable Goods (FMCG) GD Samarasinghe, FJ Ahsan Faculty of Management & Finance, University of Colombo, 2013 | 11 | 2013 |
| The Effect of Perceived Risk on the Purchase Intention of Alternative Fuel Vehicles TKGD Samarasinghe Sri Lankan Journal of Management 23 (2), 67-98, 2018 | 10* | 2018 |
| Emotional intelligence, technology strategy and firm's non-financial performance SM Nanayakkara, V Wickramasinghe, GD Samarasinghe 2017 Moratuwa Engineering Research Conference (MERCon), 467-472, 2017 | 10 | 2017 |
| The impact of green attributes on customer Loyalty of supermarket outlets in Sri Lanka V Fernando, N Abeysekara, GD Samarasinghe, GN Kuruppu 2017 Moratuwa Engineering Research Conference (MERCon), 395-400, 2017 | 8 | 2017 |
| The effect of customer perceived value on customer satisfaction & loyalty: a case of SriLankan pay-TV industry DH Jayakodi, D Samarasinghe, G Kuruppu Fifth National Conference on Technology &Management 5 (11), 84-90, 2016 | 8 | 2016 |
| Green Stimuli Characteristics and Green Self-Identity Towards Ethically Minded Consumption Behavior with Special Reference to Mediating Effect of Positive and Negative Emotions PK Gayathree, GD Samarasinghe Asian Social Science 15 (7), 77-102, 2019 | 7 | 2019 |
| Role of strategic emotional intelligence on technological capability, technological knowledge management and organisational learning & growth SM Nanayakkara, V Wickramasinghe, GD Samarasinghe 2018 Moratuwa Engineering Research Conference (MERCon), 294-299, 2018 | 6 | 2018 |
| Green consumer profiles: Opportunities for green marketing practices in Sri Lanka DSR Samarasinghe, S GD Proceedings of FMSC Research Symposium, First Semester-2010-2011, University …, 2010 | 6 | 2010 |
| The Effect of Customer Perceived value on Customer Satisfaction & Loyalty: A Case of Sri Lankan Pay-TV Industry-A Case of Sri Lanka Telecom PAY TV DH Jayakody, GD Samarasinghe, GN Kuruppu SLIIT, 2016 | 5 | 2016 |
| Intention to adopt intelligent clothing in the fashion retail industry: Extending the Hisam Model With Technology Readiness HADM Arachchi, GD Samarasinghe International Journal of Human–Computer Interaction, 1-15, 2023 | 4 | 2023 |
| Impact of artificial autonomy avatar on consumer acceptance of fashion retail services HADM Arachchi, GD Samarasinghe 2023 International Research Conference on Smart Computing and Systems …, 2023 | 4 | 2023 |
| Consumers’ acceptance of the retail service robots: A humanoid perspective HADM Arachchi, GD Samarasinghe 2023 International Research Conference on Smart Computing and Systems …, 2023 | 4 | 2023 |
| Key success factors leading to business growth of micro level apparel manufacturers in Gampaha District DK Jinadasa, HSC Perera, GD Samarasinghe Proceedings of International Conference on Business Management 8, 2011 | 4 | 2011 |
Gayithri Niluka KuruppuSenior Lecturer in Finance, University of Moratuwa, Sri LankaVerified email at uom.lk
