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Sharipudin, Mohamad-Noor Salehhuddin
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The role of consumer-consumer interaction and consumer-brand interaction in driving consumer-brand engagement and behavioral intentions
ML Cheung, GD Pires, PJ Rosenberger, WKS Leung, MNS Sharipudin
Journal of retailing and consumer services 61, 102574, 2021
932021
Examining the role of social media-based destination brand community in evoking tourists’ emotions and intention to co-create and visit
ML Cheung, H Ting, JH Cheah, MNS Sharipudin
Journal of Product & Brand Management 30 (1), 28-43, 2021
812021
The role of post-stay evaluation on eWOM and hotel revisit intention among Gen Y
MNS Sharipudin, ML Cheung, MJ De Oliveira, A Solyom
Journal of Hospitality & Tourism Research 47 (1), 57–83, 2023
192023
Halal service research: Challenges of the COVID-19 pandemic
D Kadirov, F Tjiptono, MNS Sharipudin
Journal of Halal Service Research 1 (2), 1-10, 2020
162020
Social media or social comparison? An analysis of Instagram use among Malaysian youth
N Hassim, MHN Hasmadi, MNS Sharipudin
SEARCH Journal of Media and Communication Research 12 ((Icome18)), 33-45, 2020
112020
Media self-congruity among the generational cohorts of Boomers and Gen Y in Malaysia
MNS Sharipudin, KS Fam, A Gazley
SEARCH Journal of Media and Communication Research 12 (3), 87-102, 2020
92020
An Integrated Model to Measure Organization-Public Relationship (O-PR) and Reputation Practises in Malaysian Universities
R Mohammed, MNS Sharipudin
Jurnal Komunikasi, Malaysian Journal of Communication 33 (3), 2017
92017
The Practice of" Grammar Naziness" on Facebook in Relation to Generating Grammar Learning: A Motivation or Demotivation in Updating Statuses in English on Facebook.
NM Amin, A Rahman, N Azam, MNS Sharipudin, A Bakar, M Saifulnizam
PASAA: Journal of Language Teaching and Learning in Thailand 52, 83-104, 2016
92016
Mediating Role of Parasocial Relationships on Social Media Influencers' Reputation Signals and Purchase Intention of Beauty Products
SS Taher, TJ Chan, IA Zolkepli, MNS Sharipudin
Romanian journal of communication and public relations 24 (3), 45-66, 2022
62022
The Impact of Web 2.0 Tools on Economics Education
R Saidon, JA Bakar, MNS Sharipudin, Z Zainal
Journal of Advanced Research in Applied Sciences and Engineering Technology …, 2022
32022
The determinants of purchase intention on Omni channel retailing among young Malaysian consumers
MH Ummah, NL Azmi, MNS Sharipudin, MS Fauzi, NA Abdullah
Journal of Halal Service Research 2 (1), 29, 2021
32021
Filem dan Khalayak: Ancaman Keselamatan Negara
YY Noor Aziah Abdullah, Wan Amizah Wan Mahmud, Mohamad-Noor Salehhuddin ...
Malaysian Journal of Communication 38 (1), 240-255, 2022
2*2022
English Profanity on Social Media: Linguistic Preferences and Reasons for Use
NM Amin, MN Salehhuddin Sharipudin
European Proceedings of Social and Behavioural Sciences, 2021
22021
The influence of social media influencer (SMI) and social influence on purchase intention among young consumers
MNS Sharipudin, NA Abdullah, KW Foo, N Hassim, Z Tóth, TJ Chan
SEARCH Journal of Media and Communication Research, 1–13, 2023
12023
Dashboard for Social Media Marketing Analysis Between B2B Company (Pepsi vs Coca-Cola)
S Puventheran, JA Bakar, N Katuk, MNS Sharipudin
Multidisciplinary Applied Research and Innovation 2 (3), 207-211, 2021
12021
Information Sharing across Group Boundaries by Knowledge Brokers during a Disaster-Lessons for the Tourism Industry
F Ali, MNS Sharipudin, KS Fam
Asian J. Business Research 9 (2), 76-94, 2019
12019
The Influence of Digital Communication Technology on University Branding: An Understanding of Open and Distance Learning (ODL) from Students’ Perspectives
MNS Sharipudin, MM Rejab, N Tugiman, D Indiyati, AD Andriani
Jurnal Komunikasi: Malaysian Journal of Communication 40 (1), 408-428, 2024
2024
The Changing Business Ethics and Etiquette, in Slovakia and Hungary, due to Globalization
Z Tóth, L Józsa, ES Huszárik, KS Fam, MNS Sharipudin, SH Ayub
Acta Polytechnica Hungarica 21 (6), 2024
2024
Mediating the role of corporate image on the retailer’s corporate social responsibility practices and corporate reputation of a fast-food chain company
TJ Chan, SS Taher, MNS Sharipudin, HT Huam, TB Khaw
Uncertain Supply Chain Management 12 (2024), 787-800, 2024
2024
Instrument Validation of Website Quality to Attract Donation
S Yusuf, MS Ibrahim, NZM Ibrahim, SH Ayub, MNS Sharipudin, N Hassim
Journal of Nusantara Studies (JONUS) 8 (1), 446-468, 2023
2023
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