| Nonprofit marketing: Marketing management for charitable and nongovernmental organizations W Wymer, P Knowles, R Gomes Sage, 2006 | 200 | 2006 |
| Nonprofit marketing: Marketing management for charitable and nongovernmental organizations W Wymer, P Knowles, R Gomes Sage, 2006 | 200 | 2006 |
| Mood and the service customer: Review and propositions PA Knowles, SJ Grove, GM Pickett Journal of Services Marketing 7 (4), 41-52, 1993 | 73 | 1993 |
| Business marketing FG Bingham, R Gomes, PA Knowles Recording for the Blind & Dyslexic, 2005 | 71 | 2005 |
| An experimental application of personality type as an analogue for decision-making style DL Davis, SJ Grove, PA Knowles Psychological Reports 66 (1), 167-175, 1990 | 67 | 1990 |
| Opiate effects on social behavior of juvenile dogs as a function of social deprivation PA Knowles, RL Conner, J Panksepp Pharmacology Biochemistry and Behavior 33 (3), 533-537, 1989 | 54 | 1989 |
| Marketing department leadership: An analysis of a team transformation R Gomes, PA Knowles Journal of Marketing Education 21 (3), 164-174, 1999 | 49 | 1999 |
| An experimental examination of mood effects on retrieval and evaluation of advertisement and brand information PA Knowles, SJ Grove, WJ Burroughs Journal of the Academy of Marketing Science 21 (2), 135-142, 1993 | 46 | 1993 |
| Service learning across the curriculum: Case applications in higher education SJ Madden (No Title), 2000 | 40 | 2000 |
| Building relationships with major‐gift donors: A major‐gift decision‐making, relationship‐building model P Knowles, R Gomes Journal of Nonprofit & Public Sector Marketing 21 (4), 384-406, 2009 | 35 | 2009 |
| Mood versus service quality effects on customers’ responses to service organizations and service encounters PA Knowles, SJ Grove, GM Pickett Journal of Service Research 2 (2), 187-199, 1999 | 34 | 1999 |
| Mood versus service quality effects on customers’ responses to service organizations and service encounters PA Knowles, SJ Grove, GM Pickett Journal of Service Research 2 (2), 187-199, 1999 | 34 | 1999 |
| Signal detection theory and sales effectiveness PA Knowles, SJ Grove, K Keck Journal of Personal Selling & Sales Management 14 (2), 1-14, 1994 | 34 | 1994 |
| Signal detection theory and sales effectiveness PA Knowles, SJ Grove, K Keck Journal of Personal Selling & Sales Management 14 (2), 1-14, 1994 | 34 | 1994 |
| Opioid effects on social behavior of kennel dogs J Panksepp, R Conner, PK Forster, P Bishop, JP Scott Applied Animal Ethology 10 (1-2), 63-74, 1983 | 29 | 1983 |
| Strategic internet and e-commerce applications for local nonprofit organizations R Gomes, PA Knowles Journal of Nonprofit & Public Sector Marketing 9 (1-2), 215-245, 2001 | 27 | 2001 |
| Improving Sales Call Reporting for Better ManagementDecisions SJ Grove, MC LaForge, PA Knowles, LH Stone Journal of Business & Industrial Marketing 7 (2), 53-60, 1992 | 17 | 1992 |
| Teaching communication skills in the personal selling class DA McBane, PA Knowles Marketing Education Review 4 (3), 41-48, 1994 | 13 | 1994 |
| Use of the customer value/mission (CV/M) matrix in strategic nonprofit marketing analysis P Knowles, R Gomes Journal of Nonprofit & Public Sector Marketing 5 (2), 43-63, 1997 | 10 | 1997 |
| Strategic planning for public and nonprofit organizations: Rethinking the strategic market analysis sections R Gomes, PA Knowles Journal of nonprofit & public sector marketing 6 (4), 3-22, 1999 | 7 | 1999 |
