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Co-authors
- Deborah SmallProfessor of Marketing, Yale School of ManagementVerified email at yale.edu
- Alixandra BaraschUniversity of Colorado at BoulderVerified email at colorado.edu
- Emma LevineThe University of ChicagoVerified email at chicagobooth.edu
- Amit BhattacharjeeAssociate Professor of Marketing, University of Colorado BoulderVerified email at colorado.edu
- Americus Reed IIProfessor of MarketingVerified email at wharton.upenn.edu
- Gal ZaubermanYale UniversityVerified email at yale.edu
- Ike SilverUniversity of Southern CaliforniaVerified email at marshall.usc.edu
- David G. RandErwin H. Schell Professor, MIT SloanVerified email at mit.edu
- John G. Lynch, Jr.University of Colorado Distinguished Professor, Leeds School of BusinessVerified email at colorado.edu
- An TranUniversity of La VerneVerified email at laverne.edu
- Barbara A MellersProfessor of Psychology and Marketing, University of PennsylvaniaVerified email at wharton.upenn.edu
- Daniella KuporBoston UniversityVerified email at bu.edu
- Siyuan YinThe Wharton School, University of PennsylvaniaVerified email at wharton.upenn.edu
- Beth Anne HelgasonYale School of ManagementVerified email at yale.edu
- Jessie SunAssistant Professor, Washington University in St. LouisVerified email at wustl.edu