Dr Surej P John
Cited by
Cited by
The integration of information technology in higher education: A study of faculty's attitude towards IT adoption in the teaching process
SP John
Contaduría y administración 60, 230-252, 2015
Influence of computer self-efficacy on information technology adoption
SP John
International Journal of Information Technology 19 (1), 1-13, 2013
Elaboration of marketing communication through visual media: An empirical analysis
SP John, R De'Villiers
Journal of Retailing and Consumer Services 54, 102052, 2020
An Analysis of Push and Pull Motivators Investigated in Medical Tourism Research Published From 2000 to 2016
SP John, R Larke
Tourism Review International 20 (2-3), 73-90, 2016
Applications of social media for medical tourism marketing: an empirical analysis
SP John, R Lark, M Kilgour
Anatolia: An International Journal of Tourism and Hospitality Research 29 (4 …, 2018
An analysis of personality traits and learning styles as predictors of academic performance
V Pornsakulvanich, N Dumrongsiri, P Sajampun, S Sornsri, SP John, ...
ABAC journal 32 (3), 2012
An analysis of the social media practices for sustainable medical tourism destination marketing
SP John
International Journal of Tourism Policy 7 (3), 222-249, 2017
Factors affecting the success of marketing in higher education: a relationship marketing perspective
SP John, R De Villiers
Journal of Marketing for Higher Education, 1-20, 2022
Factors Affecting the Adoption of Social Media in Marketing of Higher Education: An Empirical Analysis
SP John, R Walford, J Purayidathil
FIIB Business Review, 1-16, 2022
An empirical study about the role of personality traits in information technology adoption
T Sriyabhand, SP John
Silpakorn University Journal of Social Sciences, Humanities, and Arts 14 (2 …, 2014
Tourist growth and the implications for retail marketing strategy: Insights from Japan
R Larke, M Kilgour, SP John
Journal of Travel & Tourism Marketing 33 (5), 658-670, 2016
The impact of the ASEAN Economic Community (AEC) on the recruitment of accountants: A case study of listed firms on the Stock Exchange of Thailand
T Pichayasupakoon
Silpakorn University Journal of Social Sciences, Humanities, and Arts 14 (2 …, 2014
Antecedents and Effects of Computer Self-Efficacy on Social Networking Adoption among Asian Online Users.
S John
AMCIS, 2013
How online trust influence B2C e-commerce adoption? An empirical study among Asian online shoppers
S John
Value co-creation research in tourism and hospitality management: A systematic literature review
SP John, S Supramaniam
Journal of Hospitality and Tourism Management 58, 96-114, 2024
Role of digital relationships in the marketing of higher education: An exploratory analysis from New Zealand
SP John
Digital Marketing & eCommerce Conference, 106-113, 2020
Measurement of B2C E-Commerce Success: Test and Validation of a conceptual model of IS success among Asian consumers
SP John
Covid-19 Implications for Marketing of Higher Education: An Exploratory Study
R Walford, SP John
Australia New Zealand Marketing Academy Conference (ANZMAC 2021), 489-495, 2021
Social Media in FMCG Marketing: Understanding How Supermarkets Use Facebook During the COVID-19 Pandemic
SP John, R Walford
Digital Marketing & eCommerce Conference, 184-191, 2021
Digital Marketing Strategies in Educational Tourism: A Social Media Perspective
SP John
Digital Marketing & eCommerce Conference, 114-121, 2020
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