| Korean soft masculinity vs. Malay hegemony: Malaysian masculinity and Hallyu fandom MJ Ainslie Korea Observer 48 (3), 609-638, 2017 | 50 | 2017 |
| Understanding the potential for a Hallyu “backlash” in Southeast Asia: A case study of consumers in Thailand, Malaysia and Philippines MJ Ainslie, SJ Lipura, J Lim | 45 | 2018 |
| The 2009 Malaysian female circumcision fatwa: state ownership of Islam and the current impasse MJ Ainslie Women's Studies International Forum 52, 1-9, 2015 | 31 | 2015 |
| Korean overseas investment and soft power: Hallyu in Laos JA Mary Korea Journal 56 (3), 5-33, 2016 | 30 | 2016 |
| K-dramas across Thailand: Constructions of Koreanness and Thainess by contemporary Thai consumers MJ Ainslie The Asia-Pacific Journal 14 (7), 1-13, 2016 | 27 | 2016 |
| Superheroes on world screens R Denison, R Mizsei-Ward Univ. Press of Mississippi, 2015 | 16 | 2015 |
| Contemporary Thai horror: The horrific incarnation of Shutter M Ainslie Asian Cinema 22 (1), 45-57, 2011 | 11 | 2011 |
| The Korean Wave in Southeast Asia: Consumption and Cultural Production JBY Lim Strategic Information and Research Development Centre, 2014 | 10 | 2014 |
| Anti-semitism in contemporary Malaysia: Malay nationalism, philosemitism and pro-Israel expressions MJ Ainslie Springer, 2019 | 9 | 2019 |
| Fiction and faction in the Malay world MR Pakri Cambridge Scholars Publishing, 2013 | 8 | 2013 |
| Thai Cinema: The Complete Guide M Ainslie, K Ancuta | 7 | 2018 |
| Towards a Southeast Asian model of horror: Thai horror cinema in Malaysia, urbanization, and cultural proximity MJ Ainslie Transnational Horror Cinema: Bodies of Excess and the Global Grotesque, 179-203, 2017 | 7 | 2017 |
| Post-War Thai Cinema MJ Ainslie Film International 15 (2), 6-19, 2017 | 6 | 2017 |
| Thai horror film in malaysia: Urbanization, cultural proximity and a southeast Asian model MJ Ainslie Niedersächsische Staats-und Universitätsbibliothek Göttingen, 2016 | 6 | 2016 |
| Thai Horror Film: International Success, History and the Avant-Garde M Ainslie, K Ancuta Horror Studies 5 (2), 153-156, 2014 | 5 | 2014 |
| Southeast Asia on Screen GC Khoo, M Ainslie, T Barker Amsterdam University Press, 2020 | 4 | 2020 |
| The Monstrous Chinese ‘Other’in the Thai Horror Movie Zee-Oui M Ainslie Cinemas, identities and beyond, 97-113, 2009 | 4 | 2009 |
| Chinese Philosemitism and historical statecraft: Incorporating Jews and Israel into contemporary Chinese civilizationism MJ Ainslie The China Quarterly 245, 208-226, 2021 | 3 | 2021 |
| National Hierarchies and Hallyu Fans: Perceptions of Korea and Korean-ness by K-drama Fans across Thailand MJ Ainslie The Korean Wave in Southeast Asia: Consumption and Cultural Production, 95-114, 2015 | 3 | 2015 |
| The supernatural and post-war Thai cinema M Ainslie Horror Studies 5 (2), 157-169, 2014 | 3 | 2014 |
Joanne LimProfessor, University of Nottingham MalaysiaVerified email at nottingham.edu.my
